What are online mortgage blogs and the importance of accurate content

Mortgage Blogs Online And The Validity Of Accurate Content

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This Article On Mortgage Blogs Online And The Validity Of Accurate Content

Mortgage Blogs are mortgage articles written about real estate, mortgage, and lending-related topics by writers and published on the internet.

  • Most consumers who are in need of answers to questions on mortgages or real estate normally will search online and type in keywords or phrases for answers
  • Google then lists pages of results of the keywords or questions input by consumers
  • Many results will be blogs written by writers on specific topics and/or experts in the area that wrote articles on the subject topic
  • The mortgage industry is so complex
  • Just going over the mortgage lending guidelines by the Federal Housing Administration, Department of Veteran Affairs, Fannie Mae, and Freddie Mac can be extremely confusing and time-consuming that most consumers do not find it informational
  • Mortgage Blogs are not just for consumers
  • Many real estate professionals, attorneys, real estate agents, home inspectors, title company officers, insurance agents, and even mortgage brokers and mortgage underwriters read mortgage blogs
  • Mortgage Blogs can be extremely helpful for those seeking information about questions they may have on all areas of mortgage lending and real estate

In this article, we will discuss and cover Mortgage Blogs Online And The Validity Of Accurate Content.

Who Are The Writers Of Mortgage Blogs And Are The Information On Blogs Accurate?
The Writers Of Mortgage Blogs

Anyone can write a mortgage blog.

  • A blog is an article written by a writer about a particular topic and published on a website, newspaper, or newsletter for the public to view
  • There are thousands of bloggers and tens of thousands of mortgage-related blogs on the world wide web
  • Anyone can write a blog
  • You do not need any certification or special credentials to be a blogger
  • A blogger does not even need any experience or knowledge on the topic he or she is writing about
  • A blogger can just write about their opinion of the subject matter or their experience
  • Many times consumers who search on the internet about a particular topic may get conflicting answers by various bloggers
  • Many viewers often get confused and question who is right and who is wrong
  • This often happens
  • This is because blogs on the internet are not reviewed and/or monitored for accuracy, validity, or inaccuracy

It is up to the viewer of the blog to determine the content and due to further research to check the validity of the content of the blog.

Content Writers With No Mortgage Lending Experience

Many mortgage blogs are written by writers who are not in the mortgage business and often contain errors on content.

  • For example, a national publication like the Wall Street Journal may have a staff reporter and writer that wrote about Fannie Mae Guidelines On Qualifying For Mortgage After Bankruptcy
  • The Wall Street Journal writer has never ever originated a loan in his life before
  • Or not even know anything about mortgage lending guidelines

However, the writer can write and publish a 1,000-word mortgage blog on a complex topic like Qualifying For Mortgage After Bankruptcy and the Fannie Mae Guidelines.

Researching The Expertise Of The Writer Of The Content Written
Researching The Expertise Of The Writer Of The Content Written

The author may have great intentions in his writings.

  • However, he is not a professional mortgage expert but he is a professional writer
  • When viewing mortgage blogs, the viewer should always check and research on who the mortgage blog writer is
  • Nothing is wrong with reading blogs about mortgages that were written by a writer from The Chicago Tribune
  • But a mortgage blog written by a practicing mortgage loan professional may carry more weight and credibility than a mortgage blog written by a newspaper writer with no mortgage origination experience
  • Same with other topics

A blog written about the pros and cons of filing Chapter 7 Bankruptcy by a Bankruptcy Attorney will carry more weight than a writer who has no experience or industry experience in Bankruptcy Laws.

Mortgage Blogs Are Great Informational Source
Mortgage Blogs Are Great Informational Source

Mortgage Blogs are great information sources for consumers and real estate industry professionals.

  • For example, I have hundreds of subscribers to my Mortgage Blog at Gustan Cho Associates
  • Many of our viewers and fans at Gustan Cho Associates are real estate industry professionals such as real estate attorneys, real estate agents, accountants, money managers, real estate investors, and consumers besides just home buyers or homeowners needing a refinance mortgage loan
  • On the flip side, I also subscribe to other mortgage and real estate blogs so I can keep in touch with the latest real estate and mortgage information

I have a list of my favorite real estate and mortgage bloggers and keep a lot of their blog articles saved on my archives to use them as a resource tool.

Mortgage Blogs To Stay Away From

Unfortunately, many mortgage websites have mortgage blog articles published for the sole purpose of lead generation and not as an informational tool for consumers. Be careful when you run into a new mortgage blog website and if the website is a newer website and promoting their product is their number one mission, then the chances are that this website is not intended to be an informational center. For example, if the mortgage blog repeats itself with statements like ” Lowest Mortgage Rates In Town” or “Call Today And Apply And Get Free Credit Report” or ” For A Limited Time There Is No Appraisal Fee” or some other solicitations, then the chances are that the mortgage blog website’s mission is to solicit borrowers and not offer valuable information to consumers.

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